Warner Bros teams up with the folding bike brand Dahon to promote its latest Superman DVD.
Warner Bros has teamed up with bike maker Dahon to pormote its latest animated Superman DVD, Superman vs the Elite, and also Dr Seuss' Green Eggs and Ham and Other Stories.
The US-only promotion - which will offer the bikes as competition prizes - will be marketed across television, print and online media this summer.
In the ‘sweepstakes for Superman vs. the Elite’, grand prize winners will ttake home Dahon’s ew Jifo model, while winners of the Dr Seuss competition will get a compact Curve D3 from Dahon.
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